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Table. 3.

Table. 3.

Correlations between app characteristics and quality

Variables 1 2 3 4 5 6 7 8 9 10 11 12 13
1 MARS total scores 1.0000
2 Engagement 0.6361* 1.0000
3 Functionality 0.5420 -0.1053 1.0000
4 Aesthetics 0.6106* 0.4571 0.0314 1.0000
5 Information 0.7864** 0.2063 0.5506 0.2040 1.0000
6 No. of downloads 0.4469 0.0961 0.4068 0.0261 0.5818 1.0000
7 User star rating 0.1494 0.3141 -0.1827 -0.1486 0.2616 0.2432 1.0000
8 No. of raters 0.4522 0.1351 0.4007 0.0238 0.5618 0.9970*** 0.2501 1.0000
9 Subjective MARS scores 0.8348*** 0.4671 0.5437 0.2936 0.7993** 0.5310 0.0968 0.523 1.0000
10 Recommendation intention 0.8063*** 0.5903 0.5079 0.3351 0.6151* 0.3325 0.1075 0.3417 0.9010*** 1.0000
11 Expected app use frequency 0.7395** 0.4540 0.3856 0.2781 0.7269** 0.5604 0.1489 0.5466 0.9495*** 0.8124*** 1.0000
12 Evaluators’ star rating 0.7381** 0.2198 0.6191* 0.1841 0.8438*** 0.5409 -0.0082 0.5254 0.8704*** 0.6457* 0.7467** 1.0000
13 No. of secondary features 0.4942 0.7586** -0.1264 0.2892 0.2554 0.2488 0.0563 0.2837 0.3932 0.4127 0.4578 0.1763 1.0000

Mobile App Rating Scale (MARS)

***p< .0001, **p<0.001, *p<0.01, p<0.05

Korean J Clin Pharm 2023;33:51-61 https://doi.org/10.24304/kjcp.2023.33.1.51
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